Netscape has made yet another boost to its Netcenter portal with the acquisition of Web directory Newhoo.
Newhoo has over 4,600 volunteer site editors, who work as a community to create a directory of over 10,000 sites. According to the Newhoo Community Directory Project, a large community of Web editors is better equipped to keep pace with the Internet?s rapid growth than automated search engines and directories that employ only a small staff.
The idea behind the project is that it allows the Net to organise itself. As the number of users grows, they can each organise a small portion of the Web and present it back to the rest of the population, eliminating bad and useless sites and keeping only the best content.
Netscape will integrate the Newhoo directory into Netcenter before the end of the month, but it will be well into the new year before it is fully integrated with such Communicator 4.5 features as Smart Browsing.
The financial terms of the deal were not disclosed.
Just last week Netscape bought Web site service and promotion company Atweb to beef up Netcenter?s small business channel (see Newswire 12 November). With 600,000 registered users, the acquisition gave Netcenter a huge boost in the race with MSN, Yahoo and Excite.
A few days before the Atweb deal, Microsoft bought Linkexchange, a company that operates a banner advert exchange network (see Newswire 5 November). Linkexchange brought with it 40,000 members and enhanced MSN small business services.
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