Ideal has launched an online tool offering information to resellers dealing with Hewlett Packard storage area network (San) equipment and services.
The Storage First Aid Centre micro site will serve as a one-stop shop for San information and HP equipment, containing tools such as a storage proposal wizard for obtaining quotes.
"We are aiming the Storage First Aid Centre at resellers of disk or server storage that want the opportunity to sell consolidated storage solutions but don't have the skills and resources," said Sophie Thomas, Ideal HP marketing manager.
Visitors to the site can also request bespoke training or email responses to technical queries. In the case of a complex set of requirements, Ideal will send a consultant to the customer site with the reseller.
"We can get involved as much or as little as they like, but the website was launched to help them get the customers in the first place," said Thomas.
As the site is primarily intended as an information resource, resellers will not receive any additional discount other than the standard 10 per cent offered by HP for first-time customers of its MyFirstSAN programme.
Clive Longbottom, services director at analyst firm Quocirca, expressed reservations over how successful Ideal's website could be, although he acknowledged there was a requirement in the market for consolidation of storage.
"I have doubts over this unless they are offering some kind of professional services, as there is a lot of up-front planning to change the nature of the network and virtualise the storage infrastructure," he said.
"It would be far easier for them to stick to selling networked attached storage."
Cotton seedling freezes to death as Chang'e-4 shuts down for the Moon's 14-day lunar night
Fortnite easily out-earns PUBG, Assassin's Creed Odyssey and Red Dead Redemption 2 in 2018
Meteor showers as a service will be visible for about 100 kilometres in all directions
Saturn's rings only formed in the past 100 million years, suggests analysis of Cassini space probe data
New findings contradict conventional belief that Saturn's rings were formed along with the planet about 4.5 billion years ago