Mainframe storage company EMC has struck a deal with BMC Software to jointly market, sell and support EMC's new software product, Datareach. The product and agreement were announced in Cork, Ireland today, but the new partners played down rumours that the deal would lead to a full merger.
The software allows DB2 data to be ported from mainframes to open systems, said Mike Maunder, marketing director of EMC UK and Ireland. The first implementation is for Hewlett-Packard systems but, he said, other Unix systems to be supported will include IBM's AIX.
Andy Smith, UK marketing director of BMC, said: "We've been looking at ways of doing data warehousing differently and now Datareach gives us that opportunity. BMC will enhance Datareach and provide EMC service and support for it."
He said BMC had so far steered clear of data warehousing because it was CPU intensive and placed strains on the network. "The opportunity for us is to enter a new market and this is an additional revenue stream rather than a replacement for our existing business," he said.
He refused to discuss the terms and conditions of the deal or to say how long the alliance will last. Maunder said that BMC's appointment made sense because of its knowledge of the software business.
Maunder moved to quell speculation that the link between cash-rich EMC and BMC was likely to result in any takeover or merger. "The B in BMC will not become an E," he said.
He claimed EMC had made similar deals with other companies including hard drive supplier Seagate and HP. "Our HP business in the UK will be worth $200 million in the UK from a position 18 months ago where it was $3 million," he claimed. That demonstrated the strengths in leveraging partnerships, he added.
EMC, which now leads rival IBM in massive storage for mainframes, also announced a software product called Timefinder. This allows large corporations to mirror information held on mission critical systems without downing the machines for maintenance and back-up purposes.
IBM announced a similar product, Snapshot, last November, but Maunder said EMC's product had already shipped to large customers.
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