Phone rage is rife in UK businesses according to research conducted for telecomms carrier Energis.
Figures to be published next month, in the Energis Business Issues Poll, show that 38 per cent of senior executives in the UK have dropped a supplier or potential supplier because they failed to return a customer's call, or put the customer on hold for too long.
Tolerance of poor telephone practice is lowest amongst the youngest and the oldest executives, according to the research by The Survey Shop, which polled over 500 senior executives at a range of UK companies.
The most phone intolerant executives are those at companies with a turnover above #500 million a year. Of these, 48 per cent said they have dropped suppliers as a result of bad treatment on the phone.
Customer meetings over the phone are as important as face to face meetings, and need to be treated with exactly the same seriousness and professionalism, said Geoffrey Cheetham, marketing director at Energis.
Younger executives are more tolerant of talking to machines than older ones. Only 15 per cent of young respondents said they find answering machines and voicemails a major turn-off, compared with the national average of 30 per cent.
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