Intel has announced a major reshuffle of its higher management positions.
William Siu, general manager of the Channel Platforms Group, and Richard Wirt, co-manager for the Software and Solutions Group, will both retire by the end of this year.
Marketing and Sales will be headed up by Sean Maloney, who currently co-leads the Mobility Group.
Maloney replaces Eric Kim, who has been appointed general manager of the Digital Home group which includes the Intel Viiv brand.
Kim takes the seat of Donald MacDonald, who will become vice president of Marketing and Brands under Maloney.
The Mobility Group responsible for the Centrino and Core Duo brands will be headed up solely by David Perlmutter.
Intel will also create a business unit for low-power products and the ultra mobile PC market that will be headed up by Anand Chandrasekher, former co-general manager of the Sales and Marketing Group.
All appointments are effective immediately. A new general manager for the Channel Platforms Group will be appointed at a later time.
Intel is currently undergoing a corporate restructure and is seeking to cut $1bn in annual costs.
The chipmaker said earlier this month that it will lay off 1,000 managers in an effort to speed up the decision-making process within the company.
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