Barnesandnoble.com has launched an initiative to enable consumers to either earn money for themselves or for charity by recommending books to their friends.
Mybnlink enables members to acrrue credits of five per cent from each sale. Members can keep the cash credits themselves or donate it to one of five charities - the American Red Cross, Care, First Book, National Wildlife Federation and Special Olympics.
Barnesandnoble.com's email partner in the venture is Mail.com, while the technology is provided by Be Free.
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