LOS ANGELES: Adobe has launched a service that allows developers to sell across multiple application markets via a single portal.
Adobe InMarket comes with a software development kit to create apps for sale. Once the application is uploaded, Adobe will distribute it to apps markets and handle all purchasing and e-commerce functions in exchange for a 30 per cent cut.
"It's one less thing for developers to think about," said David Wadhwani, general manager of creative and interactive solutions at Adobe.
"You publish once on InMarket and get to a whole host of markets so you can start generating revenue."
Adobe said that no apps should take more than 10 days to approve and, once installed, the creator can change its description, modify pricing or update the software at any time.
So far Adobe has signed Intel's AppUp operation to the scheme, and is actively recruiting other application stores.
Google's Android Market, which recently passed the 100,000 applications milestone, was mentioned as a prime target.
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