Push technology pioneer Pointcast is to launch a UK version of its news and information service tomorrow, in collaboration with BT.
Based on version 2.6, the UK edition of the Pointcast Network is a free service that can be downloaded from the Internet and personalised by viewers to display only the information they want to see.
The program acts as a kind of active screensaver, broadcasting continuously updated national, business, sports and entertainment news from Press Association, 'The Economist', ITN, Reuters and Two-Ten Communications.
Under the terms of the deal with BT, the telecomms giant will be the sole charter sponsor and will provide distribution through its BT Internet service. BT will reside on each general category channel, including news, companies, industries, weather, sport and lifestyle. BT will also use Pointcast?s 30-second commercials to promote its brand and services.
The Pointcast Network will also be available to BT Internet?s customers via the its Web site and CD-Roms.
John Swingewood, Internet and multimedia director at BT, said: ?This relationship will give both parties a springboard for programmes that will make Pointcast and BT?s Internet services available to an even wider audience.?
A German version of the Pointcast Network will also be launched on 1 December.
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