LAS VEGAS: IBM has launched a software tool designed to help businesses manage and automate the growing amount of unstructured data entering workflow processes.
Unveiled at the vendor's Information on Demand conference, the IBM Case Manager gives firms the ability to integrate content and processes within a central system and then use collaboration tools and social software to more quickly evaluate the data and make a decision, IBM said.
Craig Rhinehart, director of enterprise content management product strategy at IBM, told V3.co.uk the software will provide several benefits to businesses by addressing key issues they are facing.
"It’s hard for businesses to automate cases quickly due to ad hoc information coming in to process systems, such as emails and perhaps even paper-based information as well, and so it can be hard for firms to map out a proper response," he said.
"This software, though, will allow firms to get a much quicker time to decision so they can reduce costs, improve customer sales and satisfaction, as well as providing better auditing by keeping clear records of data gathered."
The product will be available in the fourth quarter and pricing will be announced when shipping begins.
IBM has also announced an update to its life cycle governance tool, Content Collector, to help firms reduce the amount of data they are storing and therefore reduce storage costs.
"Businesses are very good at creating data but very bad at destroying it, and with the information explosion that is occurring storage is not the answer," said Rhinehart.
"As such we have introduced new capabilities to allow customers to reduce the data they store by being able to manage what they delete through a series of processes that gives them a defensible position as to why it was deleted."
The firm has also launched a dedicated version of Content Collector for SAP, in response to customer feedback calling for such a product.
The new software represents another move by IBM to provide better legal governance for data storage after its recent acquisition of PSS Systems, a company that creates software to help automate and implement information governance policies.
Lastly, IBM has updated its Content Analytics software, also to meet the growing issue of unstructured information, by adding new virtualisation and customisation tools to help firms derive a better understanding of the information they are gathering.
"Storing data is important but using it to get insights is what it’s for, using it to tell you things you don’t know, so we’ve added new tools that allow firms to do this, including an ability to interrogate information across several systems," said Rhinehart.
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