Email spam expert Brightmail is looking for UK resellers with a European reach, and says that anti-spam solutions are something that security channel players should consider as part of their total offering.
Marten Nelson, senior director of European business development at Brightmail, said: "Analyst group Gartner estimates that 34 per cent of all messages in the enterprise relates to unsolicited commercial email.
"I think that's a little high; it's more likely to be around 25 per cent. But even so, that's 25 per cent of your email costs spent managing spam."
Nelson explained that loss of productivity from time spent deleting spam and the space used up on company servers means that businesses should look seriously at the problem.
The European Parliament estimates that the cost for consumers with dial-up lines for handling spam has topped £10bn.
Brightmail currently sells the majority of its products direct, but Nelson explained that the company is now looking to increase its channel activity.
"We're talking to systems integrators and resellers. A lot of companies offer firewall and antivirus options but spam is catching on," he said.
But analysts have pointed out that anti-spam software is seen by businesses as a 'nice to have' rather than a business critical tool.
"Spam comes pretty far down the list when confronted with other concerns such as virus and hacking threats that carry legal and financial implications," said José López, security expert at analysts Frost & Sullivan.
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