Hewlett-Packard last week launched the LaserJet 4000, which is claimed to be both faster and cheaper than the firm's existing lines of laser printers. The launch came amid a raft of announcements at HP's Evolving Technologies conference in Florence, Italy. Shipping this week, the HP LaserJet 4000 range comprises four models including a two tray unit and network card model. All printing at 1200dpi and with speeds of 16ppm they are 41% faster than the LaserJet 5 line. Prices start at #999. HP defended the continued use of Canon print engines in the line-up. "We could do our own but we chose to invest in other areas such as networking," explained Larry Tracy, product marketing manager, at workgroup LaserJet division. The company also revealed the licensing of its communications protocol JetSend to its competitors, including Canon, Lexmark, Ricoh and Xerox, who are now working on JetSend products. "It's important to make sure our competitors have this technology so that the user gets products which work together," said Helen Carter, marketing manager at HP. HP also launched the JetDirect 600N, the third generation of its internal print server, which uses HP's EIO (enhanced I/O) architecture and will be integrated into all HP office peripherals by the end of 1998. It is claimed to be up to three times faster and 15% cheaper than the card it replaces. It was also announced that WebJet Admin 3.0, the third generation of HP's web-based network management solution, will be available on the web (www.hp.com/go/ webjetadmin) from 21 November. "The first two versions could only manage devices," explained Gary Gubitz, worldwide marketing manager for HP network peripherals. "Now you can install and configure devices and also manage non-HP peripherals."
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