Citrix is a well known name in the enterprise IT industry thanks to its pioneering of server-based computing on Windows systems, whereby key applications or the entire desktop environment is hosted on a server and delivered remotely to multiple users.
While still offering similar capabilities, Citrix has adapted its portfolio in recent years to address the trend towards cloud services and mobile device use in the enterprise.
Tools such as XenDesktop and XenApp enable remote access to Windows and Windows applications on almost any endpoint device, while Citrix has also brought to market device management (XenMobile), collaboration (ShareFile) and mobile productivity apps, and combined them into an all-encompassing Workspace Suite, launched this year.
Citrix is in the running for several categories in the V3 Technology Awards 2014, including Best Mobile App for Business and Best Enterprise Software Firm.
V3 spoke to Jason Tooley [pictured], country manager for Citrix UK, to find out how the firm's 2014 has been shaping up, and its plans for the future.
V3: What has Citrix focused on this year?
Tooley: Citrix is at the epicentre of the mobile and cloud revolution, enabling people to work and collaborate anywhere, anytime and on any device. The value of technology can only be measured by how it benefits people, so our focus has been on putting people at the centre of IT.
No matter what form devices take, how rich applications become, or over what networks information travels, it starts and ends with people - connecting them to what they need to do and what they need to achieve.
What are the biggest trends in enterprise mobility?
Over the past year, there have been several noticeable trends: the number of devices being managed in the enterprise has nearly doubled; there has been a shift from device-level policies to app- and data-level policies; and it's also become clear that productivity apps have started to dominate enterprise app stores. Gone are the days when smartphones and tablets were used as consumption devices only.
What are the biggest concerns for IT managers around mobility?
The use of untrusted, employee-owned devices for app and data access, a practice that poses significant security and compliance risks, continues to be a challenge.
IT staff need a simple, secure way to handle enterprise mobility management throughout the enterprise whilst meeting people's expectations for a convenient, consumer-like experience on their mobile devices.
What can you tell us about Citrix's plans for 2015?
People are bringing multiple devices to work, downloading their own apps, using their own mobile network, and essentially creating their own IT. Consumerisation is in turn transforming the way people think about computing and will continue into 2015 and beyond.
As such, Citrix will continue to support businesses as they transition to and adopt mobile workplaces to allow people to access their data securely, meet and work anytime, anywhere.
What do you think will be the biggest technology trends in the coming year?
The increase in data we've seen from mobile computing has led to some very high-profile threats over the past year. In 2015, we believe we will see a change in the way applications are developed to design in security from the start.
Organisations will select and integrate security solutions designed to protect their data and the user's privacy.
Applications will become security- and context-aware. Organisations will choose apps that include policies for adaptive access controls to combat potential threats and security breaches.
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