Twitter's new logo looks a little brighter, simpler, and holds its head a little higher.
According to Twitter, the new look birdie is more streamlined and geometrical. According to everybody else, it looks like a bird.
"Our new bird grows out of love for ornithology, design within creative constraints, and simple geometry," wrote Twitter creative director Doug Bowman about the new look logo.
"This bird is crafted purely from three sets of overlapping circles - similar to how your networks, interests and ideas connect and intersect with peers and friends."
Who would have thought? Some might have seen it as a simple blue bird or a giant company's logo, but it's really more than that. It's a metaphor for the stuff Twitter is supposed to do.
"Whether soaring high above the earth to take in a broad view, or flocking with other birds to achieve a common purpose; a bird in flight is the ultimate representation of freedom, hope and limitless possibility," continued Twitter.
Twitter gave no reason for the change, but it's safe to assume it has something to do with the company flying to new heights. Of course, numbers don't really agree with that, but the logo does.
No word on any revamps of the "fail whale" at the time of publication.
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