Silicon Valley based BEA Systems today disclosed that it has lost its executive vice president of worldwide sales Charlie Ill, who resigned. Tom Ashburn, president and in charge of worldwide field organisation will take over.
Ill's resignation and Ashburn's consequent promotion appear to be part of a large-scale reshuffling within the ailing provider of infrastructure software like application servers and portals. On Monday the company hired Marge Breya as chief marketing officer.
Although BEA is profitable, it is faced by a recent decrease in licence revenues. It has long since lost the position of market leader that is once held to increasing competition from competing offerings by IBM, Oracle and JBoss. Over the past years the company hasn't been able to come up with a proper answer to those threats.
Earlier this year Oracle disclosed that it had considered acquiring BEA before it opted to start a fight over Peoplesoft.
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