Just like TiVo, Netflix is one of those services that users just love while others don't understand why they should spend any money on it.
The service lets its users rent DVDs by mail. After you're finished watching the movie, you send it back to the Netflix warehouse and they'll send you another title from a list of DVDs that you have created earlier.
Most users love the service because it eliminates late fees.
David Pogue of the New York Times on blog gives another reason why he's in love with Netflix: superior customer service. With the competition waking up, that's actually what will make or break the service in the future.
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