Unless you're into watching those dating shows on TV where people try their hardest not to be themselves, this one isn't for you.
The US cable company Comcast is starting a Dating on Demand service through its cable television network.
Using video on demand technology, users will be able to watch video taped profiles of people in their local area. See that hot boy or girl that you've been craving for? Just write down their user name, go online, pull out your credit card and start communicating.
The service will become available in Chicago, Washington DC, Portland, Baltimore and Denver over the next six months.
Online dating sites may be a success, but I'd doubt it if you can just copy their business model to the world of television.
For starters the computer is a device that you use individually. But the TV is a media you enjoy with other people and makes for much more of a passive activity.
Watching the profiles might make for great late night entertainment for alcohol induced students. So you better think twice before you publicly reveal your interest in collecting stamps from Lichtenstein.
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