The Demo conference is a great idea, I figured that one time that I went to one of the events where start-up companies get to plug their products before an audience of press, analysts and venture capital investors.
But it turned out to be a disappointing experience. Most launches were boring, irrelevant or me-too products. Nothing to write home about, let alone publish.
Start-ups pay a hefty $18,500 for the opportunity to plug their products on stage for a few minutes. If you think of it, that could be cheaper than hiring a PR firm and organizing a media tour. But that's provided you have something interesting to tell in the first place.
This week the start-up fest landed in Arizona again, and Techdirt does a pretty good job at describing why the event isn't as great its reputation would like us to believe.
Good to know that we didn't miss anything. Again.
Photo: Rob Lee
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