Pharrell Williams has become one of the faces in a new Microsoft Windows UK advertising campaign, going some way to replacing the less cool Jerry Seinfeld across the pond.
The uber-cool music producing, model dating, skateboarding
fashion designer has a longish standing relationship with Microsoft. Pharrell
helped Bill Gates launch the Xbox 360's Halo 3 game in the
In the advert, Pharrell, who presumably doesn't conform to technological fashion trends asserts, "I'm a PC, just like BG" - we expect that Big Daddy Bill appreciated the effort at rapping.
Deepak Chopra, the noted author is also in the campaign. Chopra tells us that he is a human being, not a human doing, or, we assume, a human waiting for something to restart, in his five seconds of Microsoft fame.
Also in the
The envelope-pushing advertising agency behind the campaign said that it is designed to help people express their positive experiences of using Windows, so please don't throw yourself in front of the vehicle when it is moving. No matter how tempting that might be.
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