Sneak hears that the Web Hypertext Application Technology Working Group, better known as What WG, is now kicking itself over its short-sighted choice of name. The group, formed last month to work on ways to make building interactive online applications less like building 50-foot models of the Eiffel tower out of matchsticks, ought really to have called itself the Web Application Technology Task Force. The key difference? Nothing to do with a task force being better equipped than a working group to make quick, incisive decisions. No. It’s just that What WG is not nearly as memorable as What TF...
Incidentally, Sneak is not sure what UK consumer organisation Which? will make of the What WG logo.
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