Apple has taken a £3m stake in
Imagination
Technologies, the maker of Pure digital radios and the developer of the
Digital Audio Broadcasting standard.
The iPod maker bought up 8.2 million shares in the Hertfordshire-based
company, equating to a 3.6 per cent stake. Imagination's share price shot up
from a five-year low on the news of the investment, and is currently trading at
around 54p.
Apple already licenses other Imagination technology for enhanced onscreen
graphics in its portable devices.
The investment has fuelled speculation that Apple may be looking to add
digital radio to the iPod, but many see the move as simply deepening the
existing relationship between the two companies.
Both firms have had a rocky time in recent weeks. Apple took a hit following
the news that Steve Jobs would
not
be delivering a keynote speech at next month's MacWorld conference.
Imagination, meanwhile, has suffered under concerns about the adoption of
digital radio.
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