Online dating
One dating site has seen a fourfold increase in new members in the past month

Online dating benefits from credit crunch

Singles look to cut cost of meeting partners

Robert Jaques

While most industries are feeling the pinch from the global credit crunch, the online dating sector appears to be benefiting.

PlentyMoreFish.com said that it has seen an unprecedented fourfold increase in new members joining in the past month.

Advertisement

Steve Moylan, co-owner and manager of the site, believes that a reaction to the credit crunch is the only explanation for the increased interest.

"We have not undertaken any unusual marketing activity during the period, nothing that we were not doing in the months before this sudden increase in interest in our site," he said.

"We have come to the conclusion that people are looking for other ways of meeting people that do not involve going out on the town every night."

Moylan suggested that the credit crunch will have the greatest effect on single people who live alone or with children, making them think harder about how they socialise and spend their limited "fun money".

People are looking for ways of meeting that do not involve going out on the town every night

Steve Moylan PlentyMoreFish.com

"Online they can search for and chat with other people in their area and make a date for the weekend, reducing the amount of money they have to spend going out to find a date in the first place," he said.

  • Have your say
  • Send to a friend
  • Print
  • Digg
  • Reddit
  • Share

Do you agree?

Related whitepapers

Related jobs

Most watched

iPhone

Video Review: iPhone 3GS

We put Apple's latest iPhone through its paces

Xperia X1

Video Review: Sony Ericsson Xperia X1

First Looks Editor Ian Williams gets hands on with the Sony Ericsson Xperia X1

IT white papers

Search white papers

Top categories

Poll

Poll: Summer smartphones

Poll: Summer smartphones

Which smartphone will you be taking to the beach this summer?

View poll results

Advertisement

Advertisement

Newsletter signup

Sign up for our range of FREE newsletters:

Existing User

Newsletter user login:

Enter email address to edit your newsletter preferences

Job of the week

Search thousands of IT jobs :

Search thousands of IT jobs:

Advanced search

Hiring now on ComputingCareers:

Related IT jobs

Search thousands of IT jobs :

Search thousands of IT jobs:

Advanced search

Spotlight

iPhone

Video Review: iPhone 3GS

We put Apple's latest iPhone through its paces

old computer

Government honours veterans of Bletchley Park at last

Surviving veterans of the code-breaking facility to receive badge of...

Motorola MC55 Enterprise Digital Assistant

Review: Motorola MC55 Enterprise Digital Assistant

A rugged Windows Mobile device for mobile workers

BT

BT promises 1.5m fibre connections by summer 2010

Telco begins major rollout in 69 locations across the UK

Primary Navigation