Microsoft
has begun a major reshuffle of its executives, adding 14 new vice president
positions.
The company has appointed seven new senior vice presidents and seven
corporate vice presidents who will oversee operations ranging from information
worker products to "developer evangelism".
Microsoft hopes that the promotions will allow it to expand its operations
and enter new fields.
The seven senior vice presidents will be in charge of Microsoft's information
worker product management, Office business platform, Office productivity
application, mobile communications business, search, portals and advertising,
developer division, online services and Windows business operations.
The new corporate vice presidents will include a premium mobile services vice
president in charge of working with developers from
newly-acquired mobile
software firm
Danger.
"Each of these executives will play a critical role in leading Microsoft into
the future," said chief executive Steve Ballmer.
"Today's promotions are a result of their ability to think strategically on a
global scale, the respect they've earned from their peers, customers and
partners, and their significant contributions to the company."
The new appointments come as Microsoft looks to expand its business reach.
The company is continuing its pursuit of
Yahoo, which
earlier this week
turned down a
$44bn buyout
offer.
Microsoft remains optimistic that it can reach a deal to acquire Yahoo.
Do you agree?
Have your say on this article