Greenpeace EfficienCity
EfficienCity uses interactive case studies and animation

Greenpeace launches eco-friendly virtual city

EfficienCity highlights energy-efficient initiatives

Ian Williams

Greenpeace has launched an interactive virtual city showcasing how towns and cities across the UK are using cleaner energy to fight climate change.

EfficienCity uses interactive case studies and animation to demonstrate how the UK could cut greenhouse gas emissions and electricity bills, and improve the security of its energy supply.

Advertisement

Greenpeace has developed the project in response to the UK government's official energy policy, which favours large centralised power generation and nuclear reactors.

"With EfficienCity we are trying to demonstrate virtually how the real solutions to climate change can work in practice," said Darren Shirley, energy advisor at Greenpeace.

"We are hoping that visitors to the city will see that these technologies are not science fiction, they are already available today.

"There is no reason why this kind of integrated low-carbon system could not work in every town in Britain. That is why we want people to get active, contact their local politicians and demand real change."

We want people to get active, contact their local politicians and demand real change

Darren Shirley Energy advisor, Greenpeace

EfficienCity was developed in collaboration with Biro Creative and aims to show how more energy efficient "decentralised energy" initiatives can be applied to every UK town.

Greenpeace is encouraging visitors to implement their own local energy schemes in a bid to "reclaim the power" from central government by engaging with local councils.

Visitors can interact with a virtual football stadium, supermarket, hospital and brewery based on real examples to see how their own communities can help combat climate change by generating their own energy.

  • Have your say
  • Send to a friend
  • Print
  • Digg
  • Reddit
  • Share

Do you agree?

Related whitepapers

Related jobs

Most watched

Xperia X1

Video Review: Sony Ericsson Xperia X1

First Looks Editor Ian Williams gets hands on with the Sony Ericsson Xperia X1

iPhone

Video Review: iPhone 3GS

We put Apple's latest iPhone through its paces

IT white papers

Search white papers

Top categories

Poll

Poll: Summer smartphones

Poll: Summer smartphones

Which smartphone will you be taking to the beach this summer?

View poll results

Advertisement

Advertisement

Newsletter signup

Sign up for our range of FREE newsletters:

Existing User

Newsletter user login:

Enter email address to edit your newsletter preferences

Job of the week

Search thousands of IT jobs :

Search thousands of IT jobs:

Advanced search

Hiring now on ComputingCareers:

Related IT jobs

Search thousands of IT jobs :

Search thousands of IT jobs:

Advanced search

Spotlight

a padlock

Microsoft to plug security holes

Microsoft has given advance warning of a number of security...

Nokia handset

Top 10 articles, 10 July 09

No Nokia Android phone, ActiveX attacks and Google enters into...

Can Google beat Microsoft at its own game?

Google's announcement this week that it plans to step into...

iPhone

Video Review: iPhone 3GS

We put Apple's latest iPhone through its paces

Primary Navigation