The form-factor and function of the next big mobile device is "irrelevant",
according to an industry expert.
Rakesh Mahajen, global director of mobility at
BT
Global Services, said that any discussion about future mobile devices would
be "a wonderful conversation" but is ultimately pointless.
"Our friends and family all ask what the next cool device will be, the next
iPhone, the next UMPC, whatever," he said during a keynote speech at NetEvents
in Barcelona.
"It is a fascinating question. But, for enterprise mobility, it is a
ridiculous question. The device itself is irrelevant. It is what customers want
to do that matters."
However, Mahajen acknowledged that there is significant consumer interest in
the latest must-have devices.
"There is the personal side where the handset is quite important, but from an
enterprise perspective that is a secondary question," he said.
The device itself is irrelevant. It is what customers want to do that matters
Rakesh Mahajen Global director of mobility, BT Global Services
"The reason why the CIO and the CFO will pay for it, aside from the fact that
the CEO wants something really cool, is because it's going to deliver value to
the business."
Mahajen maintained that it is impossible to "walk up with an iPhone" and try
and conduct business with a customer.
"You need something that's a bit bigger, that enables security, their
expectation of who the customer is, to be put together," he said.
"So we come back to what that device will look like. Who cares? It's about
the applications and what people want to use and what they will pay for."
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