Consumer technologies can increase the productivity of small and medium sized
businesses (SMBs) outside the office by 30 to 40 per cent, according to industry
analysts.
Research firm
Yankee
Group claimed that the SMB work environment has not changed significantly in
the past 30 years.
However, the impact of ubiquitous connectivity is changing the work/life
balance of enterprise and SMB workers, empowering the 'anywhere' culture.
"SMBs are stuck in a productivity malaise using technology no more helpful
than a bikini in a meat locker," said Steve Hilton, vice president of Yankee
Group's Enterprise Research group.
"Ubiquitous connectivity is becoming a reality, and SMBs must adopt consumer
and business technologies to improve employees' work/life balance and drive
productivity."
Blogs, wikis, smartphones, wireless laptops, instant messaging and online
travel services have the greatest impact on SMBs, according to the report,
increasing productivity 25 to 50 per cent for SMB mobile employees.
But voice-only phones,
Second
Life,
Slingbox
and
YouTube
decrease SMB employee productivity.
Yankee Group explained that, to maximise employee productivity, SMBs must
force IT staff to support the 'just-making-its' and 'common folk' in their
organisations just as much as the 'movers and shakers' and 'aspiring
executives'.
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