The International Electrotechnical Commission (IEC) has created a new standard to help consumer electronics companies make the best decisions on energy efficiency when designing new products.

The IEC is a not-for-profit organisation covering 145 countries which develops international standards for all electrical, electronic and related technologies.

The IEC 62075 standard was created to aid designers of audio/video and IT equipment, such as laptops, mobile phones and TVs, to minimise the environmental impact.

Designers should consider the entire life cycle of a product, from the materials and energy used in its manufacture, to its efficiency when switched on or in standby mode, and the safe disposal of the product at the end of its life.

"IEC 62075 helps designers consider all aspects of a product from cradle to grave," said Ronnie Amit, general secretary and chief executive at the IEC.

"If we can get designers to think holistically at the start of the product's life cycle, it's a win-win for the consumer, governments and industry alike."

The standard also advises on new environmental regulations, and provides links to numerous government environment agencies around the world.