Yahoo
Yahoo has unveiled its Mash social networking site

Yahoo adds wiki twist to Mash

New social networking service allows friends to edit profiles

Shaun Nichols in California

Yahoo has unveiled the first public version of its Mash social networking site.

Unlike other social networking sites in which users maintain their own profiles, Yahoo Mash allows users to edit profiles for friends.

Advertisement

Sites such as Facebook and MySpace allow users to invite friends, who then create their own profiles. With the current beta version of Mash, users invite friends by creating their profiles.

The concept is similar to a wiki, where any number of users can edit a single page or article. Users will have the ability to limit editing permissions, allowing only friends to make changes or revoking the ability to edit the page altogether.

Users will also have the ability to customise the page with in-house and third-party add-ons, similar to those in Facebook.

The default profile includes a 'Mash pet' application as well as a short questionnaire and video-sharing space. Yahoo hopes to include more applications as the service nears its release.

Mash had been accessible only to Yahoo employees as a closed beta service when a New York Times reporter was accidentally notified of the service on 12 September. Two days later, the invitation-only beta version was launched.

Rumours connecting Yahoo to a social networking site have been circulating for months.

The company reportedly made an unsuccessful $1bn bid to acquire Facebook last year, and reports surfaced in May that Yahoo made a similar bid for Bebo.

Mash is Yahoo's first venture into a dedicated social networking site, but the company has several products with similar sharing and networking functions.

Yahoo owns the Flickr photo-sharing site and Del.icio.us link-sharing service, as well as the Yahoo 360 blog network and Yahoo Video movie-sharing site.

  • Have your say
  • Send to a friend
  • Print
  • Digg
  • Reddit
  • Share

Tags:

Do you agree?

Further reading

Yahoo

Yahoo buys Zimbra for $350m

Internet portal scales up hosted email offerings

Bebo

Yahoo lands Bebo ad deal

Online advertising in Britain and Ireland to reach 11 million

Yahoo staff take web ideas public

Ideas from 'Hack days' make it into the real world

Wikipedia posts two-millionth English listing

Online encyclopaedia claims 3.4 million contributors to English version

Related whitepapers

Related jobs

Most watched

eu flag

V3.co.uk weekly debrief, 6 Nov 09

This week, Europe decides what to do with illegal file sharers

Intel unveils its micro server platform

Small-enclosure systems take aim at hosting market

IT white papers

Search white papers

Top categories

Poll

Impact of Information Overload poll

Impact of Information Overload poll

What is the biggest problem your firm faces as a result of the data explosion?

View poll results

Advertisement

Advertisement

Newsletter signup

Sign up for our range of FREE newsletters:

Existing User

Newsletter user login:

Enter email address to edit your newsletter preferences

Job of the week

Search thousands of IT jobs :

Search thousands of IT jobs:

Advanced search

Hiring now on ComputingCareers:

Related IT jobs

Search thousands of IT jobs :

Search thousands of IT jobs:

Advanced search

Spotlight

Top 10 cup

Top 10 technologies in a death spiral

A look at some technologies that may soon be departed

Thunderbird

Thunderbird 3 out this month

Open source email system gets a makeover

Best Buy to storm Blighty's stores

Now that Circuit City is gone, Best Buy's ruling the...

Internet Explorer

Europe's browser war heats up again

Mozilla and Opera demand changes to Microsoft's proposed ballot system

Primary Navigation