Toshiba has become the first manufacturer to offer a laptop personalisation
service in the UK.
The new
Lapjacks
service lets customers send in a digital photo or use one of the predesigned
laptop covers. These are then printed onto a sticker matching the dimensions of
the laptop and can be attached by the owner.
"Consumer electronics devices are becoming multi-purpose accessories and
people want their devices to reflect their personal choice and style," said Matt
McDowell, marketing director of Toshiba Computer Systems Division UK.
"We believe that consumers are looking to personalise more and more of their
products, particularly in the consumer electronics space, which is why we felt
it was important to offer a service that allows people to create their own
unique designs."
The service is not limited to Toshiba laptops but can be made for any make
and model. The company is also expecting considerable interest from businesses,
schools and universities.
While there are plenty of independent companies offering this kind of
service, Toshiba's is the first in the UK. The service costs £14.99 for
pre-stocked imagery and £29.99 for customised designs.
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