Baidu
Baidu's search share in China is now three times that of Google's

Baidu claims 57 per cent of China search market

Google fails to make up ground

Simon Burns in Taipei

Baidu has maintained its dominant position in the Chinese search market with a share three times that of its closest rival, Google, according to new research. 

Baidu actually increased its lead in the first quarter of the year, gaining 3.5 per cent to take 57 per cent of the market, according to China-based research firm Analysys International

Advertisement

The company reported a 143 per cent year-on-year increase in profit in the first quarter, with a net income of $11.1m. Revenue doubled to $35m.

Baidu has successfully expanded its secondary services as well as its basic search and advertising operations.

"Our community-based products, including Baidu Knows, Baidu Space and Baidu Encyclopedia, are among our fastest growing and most exciting products," said chief executive Robin Li.

"Baidu Knows has about 15 million answers for users' questions, and the number of Baidu Space users almost doubled during the first quarter."

Baidu Encyclopedia is a Chinese service similar to Wikipedia, while the Baidu Space community site is sometimes compared to MySpace.

Baidu released its latest earnings figures days after learning that Google China had won a major advertising sales contract for more than 400 websites operated by China Telecom

China Telecom is the country's incumbent fixed line phone and broadband internet service provider.

Despite this win for Google, seen as significant by analysts, no other firm appears close to challenging Baidu's lead in Chinese search market share.

Google holds 18.7 per cent of the market, according to Analysys, while Yahoo has 13.6 per cent.

The rapidly expanding Baidu recruited new staff at an average rate of more than 250 per month over the past quarter.

The company now has almost 4,000 employees, about 70 per cent of whom are in advertising sales and marketing, according to Li.

  • Have your say
  • Send to a friend
  • Print
  • Digg
  • Reddit
  • Share

Tags:

Do you agree?

Further reading

Baidu

Microsoft signs China search deal with Baidu

Software giant concedes defeat for its own paid search efforts in China

EMI to offer free online music in China

Label drops piracy case against new partner Baidu

Netease takes on Google and Baidu in China

Leading games firm readies new search technology

China abandons TV for the internet

Average user online for two hours 20 minutes every day

Related whitepapers

Related jobs

Most watched

eu flag

V3.co.uk weekly debrief, 6 Nov 09

This week, Europe decides what to do with illegal file sharers

Intel unveils its micro server platform

Small-enclosure systems take aim at hosting market

IT white papers

Search white papers

Top categories

Poll

Impact of Information Overload poll

Impact of Information Overload poll

What is the biggest problem your firm faces as a result of the data explosion?

View poll results

Advertisement

Advertisement

Newsletter signup

Sign up for our range of FREE newsletters:

Existing User

Newsletter user login:

Enter email address to edit your newsletter preferences

Job of the week

Search thousands of IT jobs :

Search thousands of IT jobs:

Advanced search

Hiring now on ComputingCareers:

Related IT jobs

Search thousands of IT jobs :

Search thousands of IT jobs:

Advanced search

Spotlight

Piracy, privacy and processing power set to be hot topics for V3.co.uk Summit

Have you got a burning desire to quiz experts from...

iPhone

World's first iPhone virus surfaces

Images of 80s icon Rick Astley spell trouble

Airvana HubBub

Airvana debuts 3G femtocell for offices

HubBub improves indoor network coverage for businesses

shopping key

E-commerce on brink of SaaS revolution

Figleaves founder argues platform-as-a-service vendor will emerge to shake up...

Primary Navigation