Adobe
has announced that it will distribute
Google's
Toolbar
with its products in a multiyear agreement between the two companies.
The deal will initially see Google's search bar add-on for Internet Explorer
bundled with Adobe's
Shockwave
player. The Toolbar will be included with other Adobe products in the
future.
Terms of the deal were not disclosed, although Adobe was positive about the
potential.
"We expect the agreement to represent significant revenue to Adobe over a
period of years," said Shantanu Narayen, president and chief operating officer
at Adobe.
Omid Kordestani, senior vice president of global sales and business
development at Google, added: "Adobe and Google are teaming up to help users
more easily and quickly find the ever-increasing sources of information that are
important to them."
Adobe acquired the Shockwave technology when it
purchased rival
Macromedia last year. The browser add-on, which enables multimedia playback,
is installed on more than 55 per cent of internet-enabled machines.
Google's Toolbar is a free extension for Internet Explorer, providing quick
access to search and other functions. The add-on also provides a spellchecker
and pop-up blocker.
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