The final 1,000 pixels on the
Million Dollar
Homepage sold for $38,100 earlier this week, netting 21 year-old UK student
Alex Tew the final amount needed to meet the $1m target.
However, disaster struck early yesterday when the site was knocked off the
web for an extended period of time by a DDoS attack.
The Million Dollar Homepage had been online since September last year, and is
one of those 'wish I'd thought of that' ideas initially dreamed up by Tew as a
way of paying his university expenses.
The idea was simple. Tew launched a website which he promised to keep online
for at least five years. He then divided the homepage into a million pixels and
sold each pixel for $1 as advertising space.
Many advertisers are understood to have bought pixels as a joke, but the idea
soon took off. On the back of a wave of publicity Tew's site was soon receiving
500,000 unique visitors a day, with much of that traffic clicking through to
advertisers.
The site's total earnings have actually netted Tew $1,037,100 which has been
the catalyst for the appearance of a number of other copycat sites.
Tew may be the newest internet millionaire, but armed with only a basic web
hosting package, the extra fees charged for protection against mounting DDoS
attacks will soon be eating into his cash pile.
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