Vodafone boss admits PR cock-up

Police vow to get to the bottom of sponsored streak

Nick Farrell

Police are investigating claims that Vodafone's Australian chief executive knew that a streaker, sporting only a Vodafone logo, planned to disrupt play during last Saturday's rugby union test between Australia and New Zealand.

According to The Daily Telegraph in Sydney, Vodafone's Grahame Maher has admitted publicly that a man he knew only as 'Brett' had approached him about pulling an illegal stunt at the match, which Brett said would give Vodafone publicity.

Advertisement

"Whatever you want to do, if it is good for us we would love to be involved," Maher told him.

Two male streakers ran on to the field during the second half of Saturday night's game wearing nothing but a Vodafone logo painted on their backs.

Once on the field they ran up to and around All Blacks fly half Andrew Mehrtens as he was preparing for a penalty kick worth three points late in the game, delaying play.

After the men were removed by security staff, Mehrten missed the crucial kick and New Zealand eventually lost by two points.

Police said that a 22 year-old man has been charged with three offences, including "full and obscene" exposure, while a second man faced on-the spot fines and was given an infringement notice for acting in an indecent manner. Both were charged with entering a playing field without permission.

Maher admitted that he agreed ahead of the event that Vodafone, sponsors of the Australian team, would pay any fines incurred as a result of the action.

He claimed that he did not know what action Brett was planning, but said that he now regrets his decision.

Police have not ruled out legal action against Vodafone.

  • Have your say
  • Send to a friend
  • Print
  • Digg
  • Reddit
  • Share

Tags:

Do you agree?

Further reading

A bad call for Vodafone

2.4GHz go-ahead will have massive impact on UK comms, says David Rae

Vodafone posts £13.5bn pre-tax loss

Chief exec upbeat in face of biggest ever UK company loss

Vodafone could take £25bn hit

Loss is the largest announced by a UK firm

Related whitepapers

Related jobs

Most watched

iPhone

Video Review: iPhone 3GS

We put Apple's latest iPhone through its paces

Xperia X1

Video Review: Sony Ericsson Xperia X1

First Looks Editor Ian Williams gets hands on with the Sony Ericsson Xperia X1

IT white papers

Search white papers

Top categories

Poll

Poll: Summer smartphones

Poll: Summer smartphones

Which smartphone will you be taking to the beach this summer?

View poll results

Advertisement

Advertisement

Newsletter signup

Sign up for our range of FREE newsletters:

Existing User

Newsletter user login:

Enter email address to edit your newsletter preferences

Job of the week

Search thousands of IT jobs :

Search thousands of IT jobs:

Advanced search

Hiring now on ComputingCareers:

Related IT jobs

Search thousands of IT jobs :

Search thousands of IT jobs:

Advanced search

Spotlight

Google Chrome

Microsoft has no need to worry about Chrome OS

Redmond may actually welcome the new arrival

Dr Aladdin Ayesh

Is it time for the Turing Test to retire?

It is nearly 60 years since Alan Turing devised a...

Security double standards

Broadband provider Tiscali has launched new figures showing an alarming...

Beach

Top 10 holiday gadgets

A wry look at the must-have beach items for any...

Primary Navigation