The financial crisis has forced even the biggest firms to rein in spending,
lay off staff and discontinue planned products. Although this may represent an
uncomfortable situation for tech giants such as
Sun
Microsystems,
SAP and
Intel, small
tech startups have experienced particular difficulty in navigating the murky
waters of an uncertain economic future.
For example, the credit crunch has prompted venture capitalists to
dramatically reduce investment levels in what, only a short time ago, was seen
as a booming sector of tech innovation, in Britain and around the world.
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Even the government's
Digital
Britain report,
recently
presented by Lord Carter, neglected to mention the UK startup scene, while
the Federation of Small Businesses has repeatedly criticised the government for
not doing enough to help small enterprises through the economic turmoil.
"The future of small tech businesses is bleak," said
Alexander
Straub, an entrepreneur and investor in young technology companies such as
mobile VoIP startup Truphone. He added that "most companies have or will go
under", while many have already reduced headcount by 95 per cent or given up
completely.
The media also plays a role in the vicious cycle, according to Straub, with
negative news fuelling the recession by encouraging venture capitalists to hold
back and tighten their belts. This, he explained, is the wrong strategy because
companies viable enough to make it through the recession could grow into "
tomorrow's giants" with the right nurturing.
Straub's point is a poignant one when looking at firms such as
Cisco, itself
once a small startup, which grew through strong strategic acquisitions, or
brands like
Apple which
has proved time and again how a company can innovate itself out of a crisis.
Deborah Magid,
IBM's director of
software strategy, and overseer of the firm's European Venture Capital Group,
was less pessimistic than Straub, pointing out that "while the credit crunch
makes funding harder, there are still deals being done".
There is still reason for optimism, according to Magid, especially for
Britain which boasted 30 per cent of all European deals in the third quarter of
2008, and 27 per cent in terms of cash invested.
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