Enterprise content management giant Open Text today announced the completion of its $321m (£195m) acquisition of web content management (WCM) firm Vignette after Vignette shareholders approved the deal.

Open Text said that it will continue to support Vignette's products and installed base, including previous versions of Vignette Content Management, as well as Open Text's existing Web Solutions products.

The firm added that the acquisition will enable it to provide a lower-end and more agile web publishing application, and an enterprise-grade e-business platform for large-scale deployments.

Open Text chief executive John Shackleton claimed that Vignette will help the firm meet increasing customer demand for tools which can enable more personalised user experiences.

"We are making a strong commitment of support to our WCM customers and, at the same time, taking advantage of an opportunity to broaden our WCM capabilities to address a much wider range of needs in the market," he said.

"Vignette expands our capabilities to meet the evolving needs of organisations to deliver compelling, interactive sites that drive e-business, customer loyalty and lead generation. We gain important capabilities that expand our leadership in WCM, and complement our current range of products in this space."

Open Text will announce more details on product strategy in the coming weeks, and will roll out a more detailed roadmap for Vignette products at its Content World 2009 conference in October.