Open Text
Open Text has improved usability with its latest WCM product

Open Text unveils Web Solutions 10

New integration should give customers a more personalised experience

Rosalie Marshall

Open Text has released a new version of its web content management software, featuring usability enhancements and deeper integration with the firm's enterprise content management suite.

"With Web Solutions 10, we are bringing the full Web 2.0 user interface to the people editing content within the company, and to the consumers of this content," said Jens Rabe, Open Text web solutions vice president, at the product's launch.

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The deeper integration will allow information to be drawn out of a company's document management system at a "more granular level" to deliver a more personal experience to web users, according to Andy Bellinger, European marketing manager at Open Text.

Bellinger explained that, when business users uploaded content to the old system, it was not easy to specify who could see the content. The system also did not adapt well enough to the specifications to give web users a seamless experience at the front end.

Web Solutions 10 now allows a company to launch a new product, and give different details to customers, internal business users and the public, using the same web content management portal.

For example, Bellinger suggested that customers visiting the site will have access to information on the product's new features, while business users will be offered educational material and the public will be greeted with an interface which has details that everyone is allowed to see.

Those visiting the site will see no "white spaces of information", Bellinger said.

Usability enhancements to Web Solutions 10 include allowing business users to upload content using shorter workflows with fewer clicks, minimal pop-up windows and browser refreshers.

The addition of drag-and-drop capabilities will also increase the personalisation of the business user's interface, according to the firm.

Open Text said that the productivity boost was delivered by the new generation of Open Text SmartEdit which is now powered by rich internet application technology.

Web Solutions 10 is based on the latest Microsoft .Net technology to provide optimised memory capabilities, and supports Microsoft SQL 2008 and Windows Server 2008.

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