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Bloomberg backs Ubuntu Edge project with $80,000 pledge but may not reach $32m goal

08 Aug 2013
Teaser shot of Ubuntu Edge smartphone as firm seeks crowd funding

The $32m crowd-funded Ubuntu Edge project has received a high-profile enterprise backer after financial powerhouse Bloomberg announced it had pledged $80,000 to the campaign.

This is the top level of funding that can be given to the project, called Enterprise 100, and buys the firm 100 devices as well as access to a range of Canonical workshops on technical support, if the device reaches its target and goes into development.

Chief technology officer at Bloomberg Shawn Edwards said the firm was keen to back the innovative project as it could have notable benefits for its IT use.

"Bloomberg supports open innovation and initiatives, such as Ubuntu Edge, that align with our software development and business priorities,” he said.

“With this investment, Bloomberg developers will contribute to an open technology initiative that could benefit our clients and have a powerful impact on the future of mobile computing.”

The ability for the Ubuntu Edge to work as a thin client for PC terminals, was cited as another key benefit to the device by head of web architecture at Bloomberg, Justin Erenkrantz.

“Bloomberg’s developers are already designing and building software for advanced devices because our clients demand a seamless experience from the desktop to the mobile platform,” he said

“Ubuntu’s goal to offer a single-device solution for enterprise convergence and mobility is an exciting prospect and one that complements our vision for open development on the mobile platform.”

The funding and public backing of the project will be a huge boost to Canonical, which is hoping to generate funding of $32m to help it develop the device. So far, interest has been strong, with over $8m raised, but it looks as if demand may not be enough to reach the $32m target, with just 14 days left.

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Dan Worth

Dan Worth is the news editor for V3 having first joined the site as a reporter in November 2009. He specialises in a raft of areas including fixed and mobile telecoms, data protection, social media and government IT. Before joining V3 Dan covered communications technology, data handling and resilience in the emergency services sector on the BAPCO Journal

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