All the latest UK technology news, reviews and analysis


Amazon tipped for set-top box release

25 Apr 2013
Amazon logo

Amazon is reportedly working to develop a set-top box which would allow the company to serve users with streaming video.

Bloomberg cited company sources in reporting that the firm was working on a branded device which would allow users to access its video streaming services.

The report did not mention what possible services Amazon could offer with the device in addition to its own streaming video platforms. The company currently offers its video player software on a number of home entertainment devices and gaming consoles.

Amazon has given no official word on the development or possible release of the device.

Such a launch could however, put Amazon in direct competition with the biggest names in the home entertainment market. Apple offers its own video services through Apple TV, while the Sony Playstation, Microsoft Xbox and Nintendo Wii brands also offer support for streaming services including Netflix and Amazon's own video player.

Outside of the gaming consoles, home entertainment boxes have yet to truly catch on in the market. Apple's TV box has long been an afterthought in the company's hardware line, and dedicated streaming boxes such as the Roku player have only begun their mission to crack the consumer video market.

The move could also mark another step by Amazon to transition itself from a web-based retailer and service provider to a hardware vendor and home entertainment heavyweight.

In addition to multi-billion dollar retail service and AWS enterprise operations, the company has built a name for itself in the tablet space with the success of its Kindle tablet line.

  • Comment  
  • Tweet  
  • Google plus  
  • Facebook  
  • LinkedIn  
  • Stumble Upon  
Shaun Nichols
About

Shaun Nichols is the US correspondent for V3.co.uk. He has been with the company since 2006, originally joining as a news intern at the site's San Francisco offices.

More on Strategy
What do you think?
blog comments powered by Disqus
Poll

BYOD vs CYOD vs BYOC poll

Which approach is your firm taking to managing employees' mobile devices?
20%
14%
4%
20%
30%
12%

Popular Threads

Powered by Disqus
Galaxy S5 vs One M8 video review

Galaxy S5 vs HTC One M8 video review

We see which Android contender is best for business

Updating your subscription status Loading
Newsletters

Get the latest news (daily or weekly) direct to your inbox with V3 newsletters.

newsletter sign-up button
hpv33

Data protection: the key challenges

Deduplication is a foundational technology for efficient backup and recovery

rdc2

iPad makes its mark in the enterprise

The iPad can become a supercharged unified communications endpoint, allowing users to enhance their productivity

Embedded C Developer - Bracknell

Job Title;- Embedded C Developer - Bracknell Description...

Software Development Engineer

Develop: Customise: Configure. Maximise your technical...

Developer (SharePoint and .Net)

To be an outstanding regulator, we need outstanding systems...

Service Desk Analyst

Service Desk Analyst - Central London Fragomen is...
To send to more than one email address, simply separate each address with a comma.