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Intel banks on mobile to dominate forthcoming CES

03 Jan 2013
Intel Atom Z2760

Intel has predicted that would-be smartphone and tablet buyers are set to become increasingly demanding, with the touch interface and multi-gesture support likely to be among the key purchasing criteria.

Intel made its prediction of key criteria ahead of the 2013 CES conference in Las Vegas.

According to Intel, customers will look to factors such as the quality of touch interfaces, thin hardware designs and multi-gesture input support when deciding on their purchases. The company believes that vendors who integrate those qualities in their devices will succeed in the coming year.

"There’s no question, in computing at least, mobile is still the big mega trend that continues into 2013," the company said.

"As the case of the last year and surely continuing into the new year, we’ll see a ton of new mobile gadgets from phones to mobile desktops."

The comments come just days before the computing world is set to descend on Las Vegas for the largest consumer electronics show. With both the press and prominent buyers in attendance, vendors traditionally use CES to showcase their latest and greatest technologies and product designs.

For Intel, a mobile-centric CES conference would provide the opportunity for a boom in its own chip sales. Intel faces still competition in the smartphone and tablet space, where ARM has been dominant, and is desperate for its Atom mobile processor family to start a fight back.

The company has long touted Atom as the chip of choice for mobile devices, and the platform was recently updated to power Windows 8 tablets as well.

Meanwhile ARM, looks to feature prominently in CES this year as well. The two firms have seen their competition reach a fever pitch in recent months as each looks to take the lion's share of the emerging market for mobile chips.

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Shaun Nichols
About

Shaun Nichols is the US correspondent for V3.co.uk. He has been with the company since 2006, originally joining as a news intern at the site's San Francisco offices.

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