So the wait is almost over. In just a few days on 12 September Apple will unveil the iPhone 5, the device the world has been waiting to see all year, and we can all see if it's worth the fuss.
Key rivals Samsung have already shown their hand with several devices, such as the Galaxy Note 2, Galaxy S3 and even the Windows Phone 8 powered Ativ S, while Nokia and Microsoft teamed up to wax lyrical about the Lumia 820 and 920 earlier this week.
So, with all eyes on Apple and its much anticipated device, we've put together a little wish lists of things we want Tim Cook, Jony Ives and the rest of the Apple crew to have fixed or improved to ensure the new device is a suitable enhancement on the iPhone 4S.
10. Improve the text input system
Given how much of our lives we spend staring into our iPhones typing out text messages, emails and web searches, it's amazing how we've survived with such a poor quality text input system.
Anyone who's used a rival operating system, particularly Windows Phone, will know how much better it can be. Apple's autocorrect system is fairly useless, often comically so, while it offers no alternatives as you type, unlike on Microsoft's platform which offers multiple suggestions, usually accurate, to help speed up the process.
Hopefully with a bigger screen this may improve, but perhaps with iOS 6 Apple will have tweaked the whole input system to offer a more fluid, intuitive way of texting those all important messages to friends, families and colleagues.
Dan Worth is the news editor for V3 having first joined the site as a reporter in November 2009. He specialises in a raft of areas including fixed and mobile telecoms, data protection, social media and government IT. Before joining V3 Dan covered communications technology, data handling and resilience in the emergency services sector on the BAPCO Journal.