This site uses cookies. By continuing to browse the site you are agreeing to our use of cookies. > Find out more here
by Khidr Suleman
19 Aug 2011
HP’s decision to exit the mobile devices market and spin off its PC business has come as no surprise to analysts as the firm looks to concentrate on its infrastructure and services business.
HP acquired Palm and the coveted webOS operating system in a deal worth $1.2bn just over a year ago and unveiled some grand plans. However, the PC maker has taken the drastic step of closing down the division shortly after launching the Pre 3 smartphone and HP TouchPad tablet.
The failure of the world's largest PC maker to make a go of this part of its business is not surprising, however, as HP never understood the smartphone business, according to Francisco Jeronimo, research manager for European mobile devices at IDC.
"The only surprise is that HP spent $1.2bn on Palm only to close it down so soon. Having a strong brand and marketing is not enough to be successful in the mobile market. Firms need to invest in the right product and have strong channel partners," he told V3.
“Acer and Dell are other PC vendors that have struggled to make an impact in the mobile market, so it’s not a surprise that HP has failed.”
Limited options remain for HP when it comes to the Palm brand, Jeronimo continued.
“No-one is interested in licensing the webOS platform, otherwise HP would have made an announcement," he said.
"It is also going to be difficult to sell the platform as there aren’t many useful patents that firms such as HTC and Samsung could use. It looks like webOS is dead and it is a shame as it was a very good operating system."
Nick Dillon, Ovum devices and platforms analyst, agreed that it was unsurprising HP had closed down Palm, but suggested that it was a bit premature.
“The TouchPad was launched weeks ago and the Pre 3 has only just been released in the UK," Dillon told V3.
“HP spent a lot of money on the acquisition and marketing, but did not manage to extract the value out of Palm. This has been an embarrassing episode for HP and the decision to close it down shows that the device market is no longer critical to its plans."
Latest stories from Tablets
Related videos
Related articles
Related jobs
Poll
How concerned are you by the rising tide of cyber threats?
BlackBerry's latest smartphone is a mid-tier handset that will cost less than the Q10 and Z10
Updating your subscription status
Connect with V3.co.uk
It's no longer one or other with web security; you can now have a virtualisation and SaaS hybrid model
BYOD is important for employee satisfaction, but poses challenges in terms of security, productivity loss and costs
C++ Programmer / Developer - Bristol or London Are...
Royal Mail Group is changing fast and you could be at...
Senior Cognos Developer – Daily Rate Contract...
Test Developer required for a 5-6 month contract assignment...
Keep up to date with the latest products, services and technologies from the world's leading IT companies. IThound.com brings you over 2,000 white papers, case studies and analyst reports.
Do you agree