05 Sep 2007
NBC has announced a deal to offer its TV shows on Amazon's Unbox download service less than a week after revealing that it will end its contract with Apple's iTunes.
The TV shows are currently available to download for customers in the continental US, and will play on XP and Vista PCs and the Tivo set-top box.
NBC announced last week that it was not renewing its deal with Apple to distribute its shows via the iTunes store.
Apple claimed that the deal fell through because NBC wanted to push per-show prices as high as $5, while NBC claimed that Apple had refused to allow multiple episodes to be bundled at a discount.
By using Unbox, NBC is allowing users to purchase entire seasons of its shows at a discounted price. The current price for individual episodes is $1.99, the same as the iTunes store.
If customers follow NBC over to the new service, the move could provide a large boost to Unbox. Apple estimated that NBC shows accounted for 30 per cent of all TV show purchases on iTunes.
Latest stories from Web
Related articles
Related jobs
Poll
What is the most important IT priority for your company this year?
Hands on with the highly anticipated Android 4.0 Ice Cream Sandwich hybrid tablet
Connect with V3.co.uk
This paper focuses on a series of best practices and techniques for development teams looking to improve their software development processes
Why good data management at all levels is essential in the modern business (video, 6mins)
Project Manager (BI) 6 Months Contract – to...
Desktop Support Manager 3 month contract - to start...
/ Programme Manager / 45k / Significant benefits / London...
Automation Test Manager Selenium London 75k Automation...
Keep up to date with the latest products, services and technologies from the world's leading IT companies. IThound.com brings you over 2,000 white papers, case studies and analyst reports.
Do you agree?