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Holiday shoppers rock MSN

by Clement James

29 Nov 2006

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Internet shoppers rang in the traditional start of the holiday gift-buying season with unprecedented traffic on MSN’s website, the company said yesterday.

From the day after Thanksgiving, known as 'Black Friday' in the retail industry, through to 'Cyber Monday', the unofficial kickoff of the online holiday shopping season, MSN Shopping recorded 21 per cent more visits compared with the same period in 2005.

Site visits on Cyber Monday increased 63 per cent from 2005 and consisted of more than double the number of visits to the site on Black Friday this year.

The most popular video game was Madden NFL 07 and Nintendo Wii was up there in shoppers' top five most popular searches.

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