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26 Apr 2010
Sky has announced plans to launch two broadband packages in June that promise 20Mbit/s connections for all.
The company said that it is streamlining its services by providing just two packages, and claimed to be the only internet service provider (ISP) offering such high speeds.
Sky Unlimited costs £7.50 a month for 20Mbit/s, and offers uncapped monthly use. Sky Everyday Lite has the same bandwidth, but is capped at 2GB a month. Customers with Sky's TV package will be automatically upgraded to Everyday Lite in the summer.
The nearest competitive deals are from Virgin Media with £10 a month for 10Mbit/s, and BT with £7.49 a month for up to 20Mbit/s.
However, Sky said that its deal works out cheaper than BT's in the first year, and that it is the only ISP not to reduce line speeds during peak periods.
"Sky is transforming the broadband marketplace again by providing Britain's best value up to 20Mbit/s truly unlimited broadband service, and the UK's only free up to 20Mbit/s service," said Delia Bushell, Sky's director of Broadband & Talk.
The company also claimed to be the only major ISP not to implement a fair-use policy on its Unlimited service, nor to use 'traffic shaping' programmes to manage bandwidth, which can slow connectivity.
"Unlike some other ISPs, Sky promises not to slow down the speed customers enjoy on its network at peak times, and in terms of usage Sky's unlimited service really means unlimited," said Bushell.
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Do you agree?
2GB Cap
What is teh point of a 20MB service with a 2GB cap? Absolutely none other than for publicity. When you think of it its a total waste of time. Lots of people will go ovr their limits quite easily and tehn have to pat Sky more money.
Posted by: Cliff 28 Apr 2010
The only major ISP not to implement a fair-use policy on its Unlimited service, nor to use 'traffic shaping' programmes to manage bandwidth
Well, I know BT did, which is why I left them. 6+ MB during the day, 1MB or less from 7pm to 11.30 pm. In the last year, I have no evidence of Be doing any form of traffic shaping, with constant speeds and downloads at all times of day and night. I would be very interested to see Sky's evidence of EVERY other major ISP's traffic shaping. Now that is something that should be published on the comparison sites. The shaped speed is the one that usually matters to people as that is the time they are most likely to be using the service.
Posted by: Jim 26 Apr 2010