12 Jan 2009
Effective use of enterprise content management (ECM) tools can improve process efficiencies and boost environmentally friendly practices, according to new research from Gartner.
The analyst firm's Enterprise Content Management Strategies for Green IT report outlines six areas where companies can identify processes which could help them become greener, including the use of electronic forms to reduce the need for paper documents.
Organisations are advised to look at their ECM efforts in a more strategic, enterprise-wide light, consolidating applications and using content-enabled vertical applications to automate complex processes where possible.
Gartner urges companies to consider the wasted server time in running information that has been duplicated in multiple systems, for example.
"Evaluate repository consolidation and enterprise approaches when you think about an ECM strategy," the report said. "Move away from smaller departmental nooks and crannies in which information is often trapped rather than being accessible throughout the enterprise."
Outsourcing certain elements of an ECM system can also bring green benefits, because outsourcing providers can maximise the efficiency of their infrastructure, the report advised.
Companies should also store documents electronically rather than in paper format because the energy associated with paper manufacture and distribution, and that required to air condition large paper-storage environments, can be significant.
"The 1980s notion of a paperless office was about how technology could bring efficiency and change work styles," said Mark Gilbert, research vice president at Gartner.
"Organisations are realising that process improvements, and the move away from paper to electronic processes, can also bring green benefits, such as energy savings from paper production, distribution, usage and disposition, and transit through the postal system."
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Effective ECM means greener businesses
Dear Editor, Enterprise Content Management by its very nature is green - the sharing of documents not only maximises business efficiency and reduces costs, it also significantly minimises the use of power and resources. But unless organisations take a step back from the technology and adopt a best practice approach to defining and implementing an ECM strategy, the potential of this powerful solution set will never be realised. ECM is being heralded as the solution to every problem from compliance and risk mitigation, improving efficiency to reducing the carbon footprint, a pre-requisite to today's organisational technology infrastructure. There still remains however, a lack of understanding of how it should be adopted. The key problem here is a widespread lack of understanding. Despite the hype and excitement about ECM, the majority of organisations have not fully grasped ECM. Without this understanding projects will fail to meet expectations. A best practice approach has to be taken which is based upon the businesses requirements and a clear understanding of ECM. There are four clear steps recommended to achieving an ECM strategy: understand what ECM is, develop a joined up ECM strategy, devise best practice for implementation of that strategy and define a blueprint to measure ongoing organisational ECM effectiveness. It is only once these key issues have been addressed that the ECM market can realise its full potential and create greener businesses. Yours sincerely, Ben Richmond Founder and CEO The Content Group Content House St James?s Place Cranleigh Surrey GU6 8RP 01483 275588 www.thecontentgroup.co.uk
Posted by: Ben Richmond, Founder and CEO of The Content Group 15 Jan 2009