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26 Nov 2008
Professional social networking site LinkedIn has launched a new search platform designed to give firms an easier way to find potential new recruits as well as enabling users to locate business partners, customers and colleagues more effectively.
The firm analysed more than one billion search queries and aggregated more than a thousand pieces of feedback to improve the search experience by including features such as suggestive search for contacts and a streamlined interface.
"The end result is a completely redesigned search experience aimed at making it easier and faster for you to find the most relevant professionals that you’re looking for," said senior product manager, Esteban Koza.
Other features include the ability for users to sort results by relevance, relationships and keywords, as well as create their own view by picking the most relevant fields to their searches, said Koza.
LinkedIn now also allows users to take action such as sending an email or adding another user to their network straight from a returned search result. They can also save searches and receive weekly updates when new members join the network.
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Do you agree?
No easier to find prospective customers
It's a neat update but unfortunately makes it no easier to find prospective customers or to find potential new suppliers on the site. Business networking is about networking for business. LinkedIn is short of tools to assist you in finding business -- it seems to have got reconnecting with former colleagues and CV searching licked and given up after that. There's just no way of connecting with people who have what you need or need what you have. Further, it still discourages contact with people you don't already know. That's like face to face networking where you're warned not to talk to strangers! There is more than enough room in the market for other networking sites that do more to help generate new business. Ian Hendry CEO, WeCanDo.BIZ http://www.wecando.biz
Posted by: Ian Hendry 28 Nov 2008