29 Apr 2009
Microsoft is working on a new multimedia phone designed to compete with Apple's iPhone, according to a report in The Wall Street Journal.
Citing sources close to the project, the report said that the new device, code-named 'Pink', would be a full multimedia phone based on Windows Mobile.
The handset would be manufactured by a third-party company, probably HTC given Microsoft's close relationship with the Taiwanese company, and distributed in the United States by Verizon.
The project is being run within Microsoft by a team called the Premium Mobile Experiences Group, the paper claims. The group uses experience from Danger Inc, which Microsoft bought last year, which specialises in mobile devices.
Microsoft was unable to comment at the time of going to press, but has reportedly said that it remains focused on its mobile software business and is talking to a variety of manufacturers.
The deal would make sense for Verizon, which is looking for a product to compete with AT&T's sales contract with Apple for the iPhone. AT&T is currently trying to extend its exclusive deal with Apple for the handset.
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Zune
Zune was just poorly marketed - in England. As was Tivo and Garmin Sat Nav's. Aside from the diversity of the channels, Tivo is a far superior PVR to "Sky" and Garmin Sat Nav's are better and more user friendly than "Tom Tom's." Just because iPod's are more prevalent, it doesn't, necessarily, mean they are better....
Posted by: TBoneBod 30 Apr 2009
Zune??
Did'nt MS learn anything from trying to compete with the ipod. They should do what they do best. When they try and compete with Apple they just look silly
Posted by: chris 29 Apr 2009