16 Feb 2007
Power consumption will be a central theme as some of the world's biggest companies gear up for the forthcoming Data Centres Europe event in London this March.
With data centre space in the UK capital set to increase by around 45 per cent by 2012, the threat that London will run out of space and power is very real, according to consultancy BroadGroup.
As some of the biggest power suckers on the planet, data centres are trying
hard to reduce the consumption required for both economical and environmental
reasons.
"Data centres are clearly energy intensive and their evolution should consider
not only the growing IT-driven demand but the need to minimise carbon footprint,
" said Andrew Harrison, director at global consultancy
ARUP.
"Managers need to challenge any acceptance that opportunities to improve sustainable performance are limited or simply do not exist."
One of the major power draws in a data centre or any other larger server environment is that of cooling. It is currently estimated that for every watt of power required to run a server another watt is required to cool the system.
Cooling and environmental controls are now being scrutinised as closely as server and chip design.
HP recently showed a group of journalists the progress is it making in what it calls 'Dynamic Smart Cooling' whereby conditions inside a data centre are modelled and monitored to enable cooling systems to adapt in real time to temperature changes.
As performance per watt has increasingly become a benchmark in buying criteria for companies building and upgrading servers and data centres, the panel at Data Centres Europe will discuss whether the industry has reacted quickly enough to provide measurable benchmarks such as power ratings on servers.
Other issues such a cooling at chip level, distribution of air conditioning systems and measurement of airflows and the onset of virtualisation will also addressed throughout the event.
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Do you agree?
It's good to see such an important topic being raised
It's good to see such an important topic being raised. Reducing the power consumption in the data centre doesn?t just mean lower bills, it will be important in addressing climate change as all businesses are deploying more not less technology. But while looking at the direct power utilisation of the hardware and cooling systems is a good thing, it?s only part of the equation, and unfortunately it?s the more difficult political and cultural issues that are likely to have more impact. How many companies are running servers at well below capacity most of the time either to cope with peak loading or because they belong to a specific part of the business who does not want their workload impacted by other parts of the business? These two issues alone frequently result in 30% over capacity with the ensuing wasted use of energy and associated environmental impact. Only by monitoring, measuring, modelling and managing the data centre at the application level and driving to optimum performance can we then start to drive the benefit of greener equipment.
Posted by: Richard Kellett, Head of Technology Strategy, SAS UK 19 Feb 2007