12 Oct 2006
Analysts claimed today that video will not be the 'killer application' for 3G, as users demonstrate far greater interest in high-quality mapping and navigation services.
"Expanding the number of GPS or Assisted-GPS handsets from today's levels will be an important step for 3G carriers to provide the applications their customers really want," said In-Stat analyst David Chamberlain.
"Unfortunately technology choices left over from the 1990s make this difficult, but carriers and handset vendors are starting to provide an increasing flow of products that better meet 3G customer needs."
However, a newly published survey from In-Stat urges 3G carriers that want to capture the market for location-based services to try harder when it comes to expanding the availability of compatible handsets.
The survey, based on responses from over 1,000 mobile users, found that
current 3G users are 'very enthusiastic' about location-based services, in
marked contrast with other customers who have expressed dissatisfaction with
premium applications.
In-Stat found that customer awareness of 3G is "not particularly strong",
perhaps because half the respondents do not know whether their carrier offers
3G.
Nearly half of the respondents indicated that they would consider changing carriers in order to get 3G.
Latest stories from Communications
Related articles
Related jobs
Poll
What is the most important IT priority for your company this year?
Sneak peek at the forthcoming glass-based machine
Connect with V3.co.uk
This paper focuses on a series of best practices and techniques for development teams looking to improve their software development processes
Why good data management at all levels is essential in the modern business (video, 6mins)
Project Manager – Retail / eCommerce / Prince 2 – City...
Project Manager - Business Change - Financial Services...
My client a leading IT Service Provider requires an AIX...
As a key UK and worldwide brand, we are constantly looking...
Keep up to date with the latest products, services and technologies from the world's leading IT companies. IThound.com brings you over 2,000 white papers, case studies and analyst reports.
Do you agree?