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16 Jan 2009
LinkedIn is moving towards widespread acceptance as an enterprise social networking tool, according to new research released today by CMS Watch.
The analyst firm's Enterprise Social Software & Collaboration Report 2009 evaluated 26 social computing platforms against 11 potential enterprise use cases with vendors including IBM, Microsoft, Google and Oracle.
The report found that LinkedIn has better information filtering and discussion functionality than Facebook, but that neither platform has the blog, wiki and project tracking services that support broader enterprise collaboration.
"Both platforms are increasingly important to professionals worldwide, but LinkedIn is beginning to make more progress towards services that can support enterprise-oriented social computing," said CMS Watch analyst Jarrod Gingras.
The report also recommended LinkedIn for enterprise-targeted applications, such as the Huddle file sharing and collaboration tool.
"There is good reason for all that growth," said CMS Watch founder Tony Byrne. "Facebook certainly has a better 'fun factor', but I'm not as sanguine about the platform's business potential as I was a year ago, whereas LinkedIn seems to be pursuing a measured plan to provide more value to the enterprise."
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Do you agree?
Bad fit?
It seems a little weird that enterprises would encourage staff on to what is foremost a job-hunting network to collaborate with colleagues. Surely the potential risks of staff putting their CVs online outweighs the benefits of a Q&A facility, which is hardly tough to recreate in an intranet environment. I am also sire that, in time, company confidential information will find itself on a public forum as people forget where their posting. We have a Company network facility on WecanDo.BIZ for SMEs, but we make it clear to them that company confidential information should not be shared. Ian Hendry CEO, WeCanDo.BIZ http://www.wecando.biz
Posted by: Ian Hendry 17 Jan 2009