18 Jun 2010
Google has updated its Commerce Search tool, allowing online merchants to better customise retail site search services.
Commerce Search was launched last year to let merchants use the Google engine for item searches within a site.
The company explained that Commerce Search 2.0 adds a 'dashboard' management interface that enables retailers to better manage rankings, special promotions and search filters, and provide auto-complete and spell-check features to in-site searches.
Google is also expanding its pricing options, dropping the entry-level price to $25,000 (£31,000) a year.
The company hopes that the lower price and timing of the release will attract online retailers looking to update sites in advance of the autumn and winter buying seasons.
"As more consumers turn to online channels to purchase and research products, it is important for your site to keep up with them using the best technology out there," said Google senior product manager Nitin Mangtani in a blog post.
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